naming convention consistency
the software, admin center, and KB need to use the same consistent naming conventions through out referring to the same module and field. it would great to have the DB Name resemble something very close. consistency eases use, education, research. example - admin center, features, there is "sales" which "deal" in Outlook and "deal" in other places in the admin center. in deal there is the field probability. if i remember a couple field names differ across modules when referring to the same thing.